Since 2008 we have been designing and producing cocktail menus for Floridita bar and restaurant, London.

They approached us with an original cocktail book produced for the La Floridita — the original bar in Havana, where the daiquiri cocktail was originated:


Floridita London wanted a similar vintage feel to their own menus.

We have produced three cocktail menus in a similar size (illustrated below) in 2008, 2009 (celebrating the fifth anniversary of the bar) and 2011:

The pages have a deliberately distressed look ...

... and in the latest version a Rare Rum Club promotional message, on the inside back cover, was produced using gloss black foil on a solid black background — creating an image that is only legible when the light catches it correctly:

Tagged with graphic design menu design floridita restaurant design